UK Based . Technical SEO Support . Google Data Analytics Tools
What we do
Google tools setup
We provide Technical SEO support for your website, including full Google Analytics (GA), Google Tag Manager (GTM), Google Search Console (GSC) set up, and configuration.
We create all the necessary triggers & tags within GTM and link them to the goals we create for your website within GA. We also provide Technical SEO reports and Technical SEO development as needed to ensure a fully optimized website.
It does not matter if you or your marketing department are totally new to Technical SEO or if you are comfortable with all the technicalities. We will communicate in a way that suits your understanding so that you can make informed decisions to best manage your website and business.
Technical SEO reports
Technical SEO is a vital part of any SEO strategy. Search engines measure the technical health of your website when deciding how to rank its content. In some cases, search engines are unable to crawl a website, and therefore it is impossible to be ranked regardless of the time, money, and effort you put in. For that reason, it is vital to have an expert run Technical SEO reports and fix any issues that arise.
Often SEO campaigns are run and spend companies marketing budgets without taking the step of fixing Technical SEO issues and the result is lower rankings and a waste of money. We report what we did to fix issues on your site and let you know if you need to make changes to your website setup to improve performance further.
Marketing department support
Marketing departments require a wide range of talent with a variety of skills and specialties from Copywriters through to Ads Managers. Depending on the size of your team and the budget available you have to balance what skills you acquire first.
This means your team may not have a Technical SEO specialist to fix and maintain the complicated relationship between your website and search engines, and how they collect and report on how users interact with your website.
This is where our Market Department Support service can help. When it comes to Technical SEO you can call on us to answer questions and get the job done so you don’t have to.
What is Technical SEO
In very simple terms.
- Integration of Google Data Analytics Tools
- Google Analytics integration
- Google Analytics goals setup
- Integration of Google Tag Manager
- Google Tag Manager integration
- Trigger setup
- Tag setup
- Integration of Google Search Console
- Google Search Console integration
- Analyse and fix errors
- Submit fixed issues to Google
- Submit updated pages to Google for Re-crawling
- Backlinks Campaign
- Blogger outreach to create high quality backlinks
- Identify and remove toxic backlinks via Google Search Console
- Web Development
- Fix coding errors
- Optimise website and images
- Copywriting & SEO
- Ensure Search engines are not blocked so copy can be crawled and then ranked
- Hosting Configuration
- Maximise hosting for speed and security
Google Tag Manager allows you to monitor things like contact form submissions, button clicks or even telephone number clicks on your website and record them as a “Goal Conversion” within Google Analytics.
A Goal Conversion is predefined user activity on your website. For example, it could be recording every time a user clicks on your phone number to call you or every time a user downloads a sales brochure. The goal conversions are saved in Google Analytics for you to view or report on.